Conception

Your advertising message

A promotional item must be considered holistically: from the target group to the occasion and the brand image to the desired advertising message. The article must fit! Only then can it develop its full effect.We therefore support our customers in the professional planning of the use of promotional items and jointly develop creative ideas and solutions to suit requirements and needs.

Idea generation

We also have many years of experience in numerous projects with large and medium-sized customers from all sectors when it comes to the specific objectives of advertising measures, such as promoting the sale of a new product or creating motivational incentives for your sales staff. Our portfolio is large and ranges from the equipment of premium campaigns, mailings and product promotions, to merchandising stores, POS measures and on-pack advertising. Contact us and tell us your task.

Briefing

As a first step, we discuss the project requirements and general conditions in a non-binding briefing session. Here, we not only focus on the “hard” factors such as budget, print run, technical feasibility and delivery date, but also on decisive factors such as the desired advertising message, the advertising occasion and the target group. We always take into account the existing marketing strategy. The aim of the briefing is to obtain a clear idea as a basis for targeted research, so that in a second step we can find the right article and effectively design the use of your promotional item.

Budget

Whether concrete budget specifications or rough cost ideas, whether a large annual budget or an unscheduled promotional campaign, we ensure that our customers always receive the best promotional item at the best price and quality. Benefit from our high purchasing volume, which enables us to buy worldwide at top conditions and thus guarantee you the optimal price. Even for large order volumes, we do not require advance payment, but can even offer pre-financing options by arrangement.

Marketing mix

A promotional item must fit the company, the corporate design (CD) and integrate into the existing external image. It is important to us that you advertise successfully and we always make sure that the promotional item used fits in with your company’s marketing concept. A plastic carrier bag would be completely unsuitable as a trade fair giveaway for a company that is committed to sustainability as one of its values. It should be at least a paper bag or a cotton bag. Or why not a bag made of stone or cut grass?

Selection

There are over 50,000 different items that can be used as promotional products. It is not always easy to choose the right article. Nevertheless, it is enormously important to find the promotional item that fits the occasion, your company and the planned advertising message. If this is not the case, not only is the marketing budget not used optimally, but in the worst case, negative publicity for the company is created, e.g. due to poor quality of the product. Factors that influence the choice of items used include product quality, availability, cost and budget, circulation, target audience, corporate design (e.g. color scheme), advertising message, and many more. We put our expertise at the disposal of every project – large or small – so that our customers always choose the appropriate promotional item (to the store).

Present and mailing service

From the idea, design and artwork to storage and on-time shipping, we not only take care of the selection and procurement of your promotional items, but also package your gifts individually according to your wishes and send them on time via individual shipping to your customers or to your employees in the home office! Sit back and relax – we’ll take care of it for you. Learn more about the topic…

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